Working a lot is not enough.
As traditional institutions and old sources of authority get discredited, trust is being turned on its head.
Not All Experts Are The Same.
How can you recognize an expert without having their expertise?
As Pasteur said, "Luck favors the prepared mind.''
Why your mindshare, reputation, and expertise need to be constantly cultivated.
Forget prestigious publications, and start building your own platform.
It will transform your consulting business.
The messy exercise of trying to define it.
A small push for every consultant who doesn't write.